Why Carlson Brothers
We’d rather be right early
than busy later.
Our approach
The expensive mistakes
happen early
The expensive mistakes in this business happen in the first six months — the wrong pack size, a cost of goods that can’t absorb a distributor margin, a launch into a channel that was never going to reorder.
We front-load the unglamorous work: unit economics, channel fit, packaging feasibility, freight math. By the time your product is on a truck, the plan behind it has already survived contact with reality.
Then we stay. Distribution isn’t a launch event — it’s the years of reorders, resets, promotions, and buyer turnover that come after.
How it works
What working with us looks like
01
We learn the business
Your cost of goods, your capacity, your current accounts, and the thing you’re quietly worried about. No proposal until we understand all four.
02
We scope honestly
If you need three months of validation instead of a full-service retainer, we’ll say so. Selling you more than you need costs us the relationship.
03
We execute alongside you
Weekly working sessions, shared documents, real deliverables. You always know what moved this week and what’s next.
Across the Earth
Local shelves,
global supply
Our name is a promise about reach. We source, consolidate, and move product across borders and across regions — so a brand built in one town can be found in a hundred.
- Vendor and co-packer sourcing at home and abroad
- Import, export, and freight consolidation
- Regional distributor and national chain relationships
See if we’re a fit
Plenty of companies will store your pallets. Fewer will tell you your margin doesn’t work before you print 20,000 labels. A short call is usually enough to tell. Bring your numbers — we’ll bring an honest read.